We effectively connect your book, project or brand to the widest audience possible

Audere Media was launched in 2017 by Aileen Boyle with the goal of providing  bespoke book publicity and marketing strategy for authors, brands, non-profits, and thought leaders.


Aileen has more than 20 years of publicity and marketing experience. Over the course of her career she has launched more than 200 New York Times best sellers, and developed marketing partnerships with major media, brand and non-profit companies.  She has held executive positions at Blue Rider Press (an imprint of Penguin Random House), Simon & Schuster, and HarperCollins.  Aileen is on the advisory board of The Studio Samuel Foundation, an education non-profit empowering women in Ethiopia, and the Maplewood-South Orange Book Festival.


"Audere est facere" To dare is to do

Ideation > Message Development > Audience Growth

  • Audere Media offers a comprehensive approach for our clients, tailoring publicity and marketing campaigns to specific goals and messaging, while also cultivating unexpected opportunities.
  • We specialize in subject areas such as current affairs, politics, journalism, business, entertainment, music,  science, health, photography, and literary fiction. 
  • Client relationships are our highest priority.  We strive to represent our projects with great integrity and enthusiasm.



Services

  • Publicity campaigns—Strategically arrange television, radio, print, and online coverage, as well as events,  to effectively reach your target audience and broaden interest for your book, project or brand.
  • Marketing, advertising, B2B strategy and brand development— Impactful messaging and creative cross-promotion that bring your book or project to a wide audience.
  • Digital and social media—Campaigns that amplify your message, increase your SEO and engage your audience effectively.
  • Writing services—Press kits, book proposals, promotional copy.
  • Media coaching— Develop talking points and get clients studio-ready.

NEWS ~ CURRENT CLIENTS ~ ETC.

Praise

Authors

  • "I've had the pleasure of working with Aileen Boyle and her team and can say, without reservation, her tireless effort, creative strategy, attention to detail, and rapid response to all publicity and marketing opportunities helped make my book a bestseller. I highly, unequivocally recommend Aileen." —Lesley Stahl, author of BECOMING GRANDMA and correspondent, 60 MINUTES 
  • "Aileen is the best. Really, I can't imagine a better publicist. She aces all the important categories—she knows everyone, is adept at getting a writer booked/covered, is a great saleswoman, and is a pleasure to work with. Aileen is, to sum up, a total pro and a total delight." — Mark Leibovich, author of THIS TOWN and chief national correspondent for The New York Times Magazine
  • "It was my great pleasure and very good fortune to work with Aileen Boyle at Blue Rider. The kind of care and attention to detail that Aileen brought to the presentation of my book made an unfamiliar experience, such as a book tour, very enjoyable and celebratory." — Elvis Costello, author of UNFAITHFUL MUSIC AND DISAPPEARING INK
  • "Aileen oversaw the marketing and publicity on my last four books. She is brilliant at understanding the marketplace and how my books could find their audience. Her vision and care were extraordinary."—Delia Ephron,  author of SIRACUSA and MOTHER SISTER HUSBAND DOG 
  • "I've had a lot of publicists in my career, but none have understood what I wanted to do—and what I didn't want to do—as much as Aileen Boyle."—Chuck Klosterman, author of BUT WHAT IF WE'RE WRONG? and X.   
  • "Need a PR and marketing expert who will get you noticed? Aileen Boyle meets her clients' needs with equal measures of enthusiasm and expertise. Why not hire the best?" —Wally Lamb, author of I'LL TAKE YOU THERE and I KNOW THIS MUCH IS TRUE                                                                                  

Media/Venues

  • "Aileen Boyle is one of the best publicists I've had the pleasure to work with.  She is direct, trustworthy and has a clear understanding of what works for our show.  She is thorough and thoughtful and no detail is ever overlooked.  She always has a sense of humor and projects a sense of calm even in the most stressful of situations.  She makes difficult projects fun."—Jackie Puskas, Books Producer, CBS THIS MORNING  
  • "Aileen is a force of nature.  She’s smart, persistent, creative, thoughtful.  Like the best publicists, she leaves no stone unturned, but she never makes you feel under siege.  That’s the highest praise I can offer.  Snap her up!" —Leigh Haber,  Books Editor, O: The Oprah Magazine
  • "I've enjoyed booking guests with Aileen Boyle over the years. She's upfront, responsive and easy to work with!"—Mary Knowles, Senior Segment Producer, HBO's REAL TIME with BILL MAHER
  • "Aileen is one of the best in the biz!  She approaches her pitches with a clear understanding of what works best for our show.  She’s a straight shooter and one of the most responsive and proactive publicists I’ve ever worked with.”—Britt Kahn, Talent Executive, CONAN
  • "I'm always happy to see Aileen's name in my inbox. I know it means I'm about to work on a project that is relevant, thoughtful, well-executed, and successful. I also know I'll be working with someone who knows her stuff inside and out, whose judgment I can trust, who is accessible, sharp, straightforward and who will collaborate with me as a team member.  A is simply the best."—Julie Wernersbach, Literary Director, Texas Book Festival 
  • "I’ve been lucky enough to work with Aileen for years and can always count on her expertise, attention to detail and unflagging enthusiasm.  She’s a great partner who has a deep knowledge of books and authors." —Joann Kost, Director of Events, Barnes & Noble
  • "We have had the pleasure of collaborating with Aileen Boyle on many occasions.  Aileen is recognized throughout the industry as an elite performer with extraordinary expertise and contacts, and she has been an exemplary partner in our work together."  —Jonah Zimiles, Owner [words] Bookstore Maplewood, NJ

Publishers/Brands

  • "Aileen knows how to generate major media and marketing campaigns for authors; she's smart, respected, aggressive and original. I recommend her highly."—David Rosenthal,  President and Publisher, Blue Rider Press
  • "Aileen is clear in her communication, creative in her marketing and publicity approach, and above all, a tireless advocate for her authors.  She is a true leader who has a deep understanding of the consumer marketplace and how to reach readers. I cannot recommend her highly enough."—John Lawton, SVP of Sales, Penguin Group 
  • "One of our industry's most talented publishing professionals. Aileen Boyle is a fantastic communicator—with authors, the media, and her colleagues. An excellent strategist with an innate sense of how best to use publicity and marketing to connect an author and their book with readers. Her contacts in the media run deep—she’s valued for her professionalism, honesty, good judgment and great sense of humor."-—Tracey Guest, VP/Director of Publicity, St. Martin's Press
  • "I always stood in admiration and amazement of Aileen's versatility and ability to tackle all manner of projects and challenging situations. To everything that comes her way she brings her signature intelligence, energy, resourcefulness, intense focus and thoroughness. She’s a high-performer, an inspiring leader and a wonderful collaborator."—Victoria Meyer, former VP/Executive Director of Publicity, Simon & Schuster
  • "Aileen brings a high level of care to each title she touches, no matter the print run, and a seemingly endless supply of energy. She's a delight to work with, extremely detail-oriented, progressive in her ideas and ideals, and a true gem of a human being."—Jaime Mendola-Hobbie, Director of Advertising and Promotion, Penguin Group


SELECT Publicity and Marketing Campaigns

Memoir

All titles listed are national bestsellers

*connotes #1 bestseller   


NIGHT OF THE GUN by David Carr 

AN HOUR BEFORE DAYLIGHT by Jimmy Carter* 

LIVING HISTORY by Hillary Clinton*

UNFAITHFUL MUSIC AND DISAPPEARING INK by Elvis Costello 

CONFESSIONS OF A STREET ADDICT  by Jim Cramer* 

WHEREVER I WIND UP by RA Dickey

LIFE AFTER DEATH by Damien Echols

THE PRINCESS DIARIST by Carrie Fisher* 

WISHFUL DRINKING by Carrie Fisher

LIFE SO FAR by Betty Friedan 

JUST AS I AM by Billy Graham* 

I SAID YES TO EVERYTHING by Lee Grant

AUTOBIOGRAPHY OF A FACE by Lucy Grealy

BELIEVE ME by Eddie Izzard

NEVER BROKEN by Jewel

A COMMON STRUGGLE by Patrick J. Kennedy

THE END OF NORMAL by Stephanie Madoff Mack 

THE LONG HARD ROAD OUT OF HELL by Marilyn Manson 

GOOD VIBRATIONS: My Life as a Beach Boy by Mike Love

EVERY DAY I FIGHT by Stuart Scott 

BECOMING GRANDMA by Lesley Stahl

MISS AMERICA by Howard Stern* 

THE TENNIS PARTNER by Abraham Verghese 

WAGING HEAVY PEACE by Neil Young  

Politics/History/Current Events

THE CONQUERORS by Michael Beschloss 

REACHING FOR GLORY by Michael Beschloss

James Carville (multiple books)

THE POWER OF BEAUTY by Nancy Friday

EYEWITNESS TO POWER by David Gergen 

THE OPERATORS by Michael Hastings

BENJAMIN FRANKLIN by Walter Isaacson 

THIS TOWN by Mark Leibovich* 

CITIZENS OF THE GREENROOM by Mark Leibovich

JOHN ADAMS by David McCullough (winner of The Pulitzer Prize, 2002)*

1776 by David McCullough* 

GERMS: Biological Weapons and America's Secret War by Judith Miller, William Broad and Steve Engleberg*

BOWLING ALONE by Robert Putnam 

BLIND EYE by James B. Stewart 

HEART OF A SOLDIER by James B. Stewart 

THE PROFESSOR AND THE MADMAN by Simon Winchester

BUSH AT WAR by Bob Woodward*

OBAMA'S WARS by Bob Woodward*

SHADOW by Bob Woodward* 

STATE OF DENIAL by Bob Woodward* 

THE WAR WITHIN by Bob Woodward  

Business/Tech

Jim Cramer personal finance books, including: REAL MONEY, GET RICH CAREFULLY, and others*  

THE CEO PAY MACHINE by Steven Clifford 

THE FACEBOOK EFFECT by David Kirkpatrick

WHY WE BUY: The Science of Shopping by Paco Underhill 

THE CALL OF THE MALL by Paco Underhill

A PASSION TO WIN by Sumner Redstone  

Fiction/Poetry

Sandra Brown (multiple books)* 

Mary Higgins Clark (multiple books)* 

LITTLE BEE by Chris Cleave* 

THE ALCHEMIST by Paulo Coelho

BY THE RIVER PIEDRA I SAT DOWN AND WEPT by Paulo Coelho

Douglas Coupland (multiple books)

Jeffrey Deaver (multiple books) 

SIRACUSA by Delia Ephron 

Richard Paul Evans* (multiple books) 

THE LAST MAGAZINE by Michael Hastings 

G-MAN by Stephen Hunter 

BIG GUNS by Steve Israel

A NIGHT WITHOUT ARMOR by Jewel* 

I KNOW THIS MUCH IS TRUE by Wally Lamb* (Oprah's Book Club pick)

Gigi Levangie (multiple books) 

HUNGER POINT by Jillian Medoff

Valerie Plame (Vanessa Pierson series)

Marisa Silver (multiple books) 

REDEMPTION by Leon Uris  

Thought Leaders/Essays/Humor

THE DUDE AND THE ZEN MASTER  by Jeff Bridges and Bernie Glassman

MOTHER SISTER HUSBAND DOG by Delia Ephron

THE SIMPSONS: A Complete Guide by Matt Groening  

I SEE YOU MADE AN EFFORT by Annabelle Gurwitch

YOU DESERVE A DRINK by Mamrie Hart

BUT WHAT IF WE'RE WRONG?  by Chuck Klosterman 

CHUCK KLOSTERMAN X by Chuck Klosterman 

YOU CAN'T TOUCH MY HAIR: And Other Things I Have to Explain, by Phoebe Robinson

JUST THE FUNNY PARTS by Nell Scovell

HOW TO RUIN EVERYTHING by George Watsky


Other Successful Projects

GOODNIGHT iPAD by Ann Droyd 

ANIMORPHIA, IMAGIMORPHIA and MYTHOMORPHIA--coloring books by Kerby Rosanes

Studio Samuel Foundation 

John Delaney photography 

Maplewood-South Orange Book Festival  

Contact

Audere Media, LLC

logo design by Jason Booher

info@auderemedia.com | 973-763-1365